Developing the capability to create compelling digital visions and strategic roadmaps that align technology initiatives with business objectives and drive organizational transformation.
To enable learners to formulate comprehensive digital strategies, assess organizational digital maturity, and create actionable roadmaps that guide successful digital transformation while ensuring alignment with business goals and stakeholder expectations.
Comprehensive overview of digital strategy concepts, frameworks, and methodologies used by successful organizations to navigate digital transformation.
Methods and frameworks for evaluating current digital capabilities, identifying transformation readiness, and benchmarking against industry standards.
Techniques for developing clear, actionable digital visions and effectively communicating them across organizational levels to ensure buy-in and alignment.
Methodologies for creating detailed, phased implementation plans that balance short-term wins with long-term strategic objectives.
Strategies for identifying key stakeholders, understanding their needs, and building consensus around digital initiatives.
Frameworks for reimagining business models using digital technologies, platforms, and ecosystems to create new value propositions.
Key performance indicators, metrics, and measurement methodologies for tracking digital transformation progress and ROI.
Methods for gathering, analyzing, and acting on digital intelligence to maintain competitive positioning and identify market opportunities.