Advanced strategies for creating mutual value in negotiations, focusing on collaborative approaches that satisfy all parties' interests while maximizing overall outcomes.
Learners will master win-win negotiation strategies by understanding the principles of mutual gain and collaborative bargaining, learning to identify and expand shared interests and complementary needs, developing skills to create value through trade-offs and package deals, practicing techniques for building trust and cooperation during competitive situations, applying systematic approaches to generate multiple options for mutual benefit, and implementing strategies that result in agreements where all parties feel they have achieved meaningful value while preserving and strengthening long-term relationships.
Understanding how to expand the pie through collaboration while still claiming appropriate value for your interests and priorities.
Tools and techniques for discovering underlying interests, creating interest maps, and finding zones of mutual benefit.
Techniques for expanding negotiations beyond single issues, finding differences in priorities, and creating package deals.
Methods for establishing credibility, demonstrating good faith, and creating psychological safety for information sharing.
Techniques for gradual information revelation, reciprocal disclosure, and managing the risks and benefits of transparency.
Learn to create agreements with contingencies, options, and flexible terms that accommodate different forecasts and preferences.
Approaches for building long-term partnerships, managing future negotiations, and creating sustainable collaborative relationships.